Events Calendar • F A L L 2 0 2 1 • Join SoCal ANA B2B

Oct 19 • Tuesday, 11a-2p (Pacifici)

Content Marketing Mastery -- Part 1:
Best Practices for Content Marketing Strategies - 101

Content marketing success happens when you align content activities with business goals, and plan and execute consistently.

This live, instructor-led, virtual series features successful approaches to building a solid, strategic framework of best practices for your content marketing. Learn how you can fast-forward your content marketing program. Advancing it to the next level.

This October 19th virtual event is the first workshop in the “Content Marketing Mastery Program” four-part virtual series designed to give you a broad exposure to all facets and levels of Content Marketing. To achieve mastery in this topic we encourage you to register for all four workshops in the series, however you may register for any workshop that best fits your needs. Learn more

Oct 21 • Thursday, 11a-2p (Pacific)

Content Marketing Mastery -- Part 2:

Best Practices for Content Marketing Strategies - 201

Build your content marketing framework with best practices on buyer persona research, competitive content audits, mapping content to the buyers’ journey and using measurement to improve results. Learn more

Oct 26 • Tuesday, 11a-2p (Pacifici)

Content Marketing Mastery -- Part 3:
Strategies to Elevate
Your Content Marketing Above Your Competitors

You have built a strong foundation for your content marketing program – with a written mission, strategy, message, buyer persona research, competitive content audit and metrics. What’s next? Measuring, building, differentiating. Learn more

Oct 28 • Thursday, 11a-2p (Pacifici)

Content Marketing Mastery -- Part 4:
Strategies to Maximize
Your Content Marketing to Build Loyalty

Get your whole company to buy in to content, promote content to attract subscribers and customers, and convert content consumers into customers. Learn more

The above calendar information may be subject to change. We invite you to check back often for updated information.

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One chapter, one region...

SoCal ANA B2B Chapter serves B2B Marketers in the
Southern California region throughout these counties:

IE: Inland Empire
(Counties: Riverside, San Bernardino, Imperial)

KC: Kern County

LA: Los Angeles County

OC: Orange County

SB: Santa Barbara

SD: San Diego County

SLO: San Luis Obispo

VC: Ventura County

Events Calendar • F A L L 2 0 2 1 • Join SoCal ANA B2B

Content Marketing Mastery -- Part 1:Best Practices for Content Marketing Strategies - 101

Content Marketing Mastery -- Part 2:

Best Practices for Content Marketing Strategies - 201

Content Marketing Mastery -- Part 3:Strategies to ElevateYour Content Marketing Above Your Competitors

Content Marketing Mastery -- Part 4:Strategies to MaximizeYour Content Marketing to Build Loyalty

Content Marketing Mastery -- Part 1:
Best Practices for Content Marketing Strategies - 101

Content Marketing Mastery -- Part 3:
Strategies to Elevate
Your Content Marketing Above Your Competitors

Content Marketing Mastery -- Part 4:
Strategies to Maximize
Your Content Marketing to Build Loyalty