CEOs • CMOs • VPs and Directors • Managers • Young Professionals
Successful CEO’s, marketers, and sales leaders can fully leverage a strategic advantage for increased profits.
"Research done by Frederick Reichheld of Bain & Company (the inventor of the net promoter score) shows that increasing customer retention rates by 5% increases profits by 25% to 95%." Harvard Business Review, The Value of Keeping the Right Customers
SoCal BMA's 3rd Annual Regional Conference, part of The Leading Edge executive signature series, presents... Process to Profits: Customer-Centric Strategies for Accelerating Growth
Join us Thursday afternoon, at 1:00 p.m., November 17th, at Airport Tower in Irvine. If you've attended our past regional conferences, then you know the depth and richness of the information our programs deliver. This year, we're digging-in even deeper with our 2016 thought leadership and strategy program, focusing on Process to Profits: Customer-Centric Strategies for Accelerating Growth -- with progressive insights that promise to drive sustained business growth and profitability.
Thur | Nov 17 | 1:00 pm | OC-Irvine | #socalbma
The Anatomy of Growth
The 7 Deadly Sins of Customer Experience
Successful Post-Sale Customer Engagement
Effective Account-Based Marketing Strategies