The world's premier B2B community
Business Marketing Association (BMA) is devoted exclusively to advancing the business-to-business marketing profession. From executive roundtables to panel discussions to online events, BMA Southern California Chapter (SoCal BMA) serves its local b2b marketing community throughout the greater Los Angeles area, Orange County, San Diego, and the Inland Empire -- through education, professional development, and peer networking. One chapter serving the Southern California region. more
Blog | Insights
Competitive Intelligence - Part 3
Deriving Actionable Insights
Regardless of your data resources, a deeper analytical review can reveal a better understanding of the key drivers behind the market, your brand and competitive performance, changes in customer attitudes and behaviors and the economic or political impact on your business. more
OC • Fullerton
SoCal BMA | Featured Member Profile
"BMA is the only organization that focuses on supporting marketers who work in the business-to-business sector. The quality of information SoCal BMA provides its members is timely, targeted and reliable—going the distance to provide maximum value. That, in conjunction with excellent events programming and peer networking opportunities, has made it the right choice for me."
SoCal BMA Member since 2013
As manager of marketing and communications for FMC Technologies, a leading global provider of technology solutions for the energy industry, Jayne Merritt oversees all communications activities, internal and external, for Direct Drive Systems, manufacturer of permanent magnet motors, based in Fullerton.
Jayne specializes in building strategic marketing communications programs for B2B applications and has lent her expertise to such organizations as medical device manufacturer Beckman Coulter, technology distributor Ingram Micro and BW/IP, predecessor of Flowserve, a worldwide manufacturer of fluid motion and control products and services. A native Californian, Jayne holds a Bachelor of Arts Degree from University of California, Irvine.
SoCal BMA Welcomes New and Renewed Members
Jacques P - Director, SD-San Diego
Mike S - Vice President, OC-Orange
Melanie H - Senior Counsel, LA-Los Angeles
Ryan R - Partner, OC-Irvine
Kris A - Director, SD-Vista
BMA SmartBrief delivers the latest need-to-know industry news and information smart decision makers need. With so much information out there and so little time in the day to read it all, the stories are meticulously picked for content, and delivered straight to subscribers' inboxes or mobile devices. With the most relevant and important news - summarized, linked to the original sources, BMA SmartBrief is delivered to you for FREE in one-stop-shop daily e-newsletters. more.
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